This Girl Can – TV AD
Amazing Nationwide Advertising Campaign
Londrita and Bleta, who both train at the Total Self Defence Ltd in North London were featured in the national advertising campaign, This Girl Can, which encourages women to take up sport.
The pic above shows the girls, father, Renshi Ibush Kabashi , proudly pointing at a poster featured throughout the London tube network and across major transport routes throughout the UK.
This Girl Can – Loving it!
Sponsored by Sport England
The latest inspirational video from This Girl Can promoting women in sport.
See if you can spot our two astonishingly gifted Japanese jujitsu girls, Londrita & Bleta who train at the Total Self Defence Dojo in North London.
This Girl Can – Brilliant!
Follow up Video – The Boys Club
As a result of the national advertising campaign, our two amazing ninjas were asked to do a follow-up interview for Sport England.
In the brilliant video below, you see the girls explaining what it’s like to train with pompous, ego-fueled boys!
Well done to Londrita and Bleta – and can I say very well deserved. You are both passionate and dedicated about your training and a credit to both the club and your amazing dad, Renshi Ibush.
I would like to thank you both for raising the profile of Japanese jujitsu to millions of people throughout the UK with this commercial. very well done to both of you!
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About This Girl Can
Celebrating Women in Sport
This Girl Can celebrate active women who are doing their thing no matter how they do it, how they look or even how sweaty they get.
They have successfully persuaded nearly three million women to get more active – but our work isn’t done yet.
Women come in all shapes and sizes with all abilities and from all backgrounds. Some of us are expert sportswomen, some of us are a bit rubbish. It doesn’t matter. We’re just happy that you’re getting active. And if you’re still not sure that you can, we’re here to help you to figure out the way of getting active that’s right for you.
This Girl Can seek to tell the real stories of women who get active or play sport in the way that’s right for them using images that show what activity really looks like in all its sweaty, red-faced, jiggly glory. We never judge and we don’t care what other people think